loader image

An exegesis of ‘The Bridge’, the experiential event conceived by adidas and Cisalfa that, in Rome, celebrated movement as a universal language through which different sports, people and cultures can connect

From motion, the ancients believed, all other things arise. An intuition that perhaps finds its fullest correspondence in the cadence of the contemporary world. In motion understood as a bridge: between disciplines and different realms; above all, between human beings. It was around this principle that ‘The Bridge’ took shape, an experiential event conceived by adidas and Cisalfa that transformed Rome into a crucible of different physical notes and interpretations: a composite yet coherent language, inspired by sport and its inexhaustible points of intersection.

Across two days in Rome, football governed by avant-garde rules unfolded through the new Predator and F50; community-minded Pilates sessions accompanied the launch of the new adidas Originals Sport collection; while hybrid training classes and challenges found their expression through the latest adidas Adizero Dropset Pro. Surrounding this entire vortex of movement was a cultural dimension: the narrative embedded within an object of cult such as the LA Trainer, celebrated on the threshold between past and future.

An experience that began, then, with motion, and found its fullest, most tangible meaning in motion’s capacity to bring all other things into being, to connect individual passions and emotions and allow them to become a collective symphony. Our exclusive photographic gallery traces this process, and the weekend through which it unfolded.

The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
Federica Negri at The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
Federica Negri at The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas
The Bridge event by Cisalfa Sport & adidas