Athleta lab
Where sportis art and culture
Athleta Lab is a media company: it's an international team, a constantly evolving network of photographers, artists, and multifaceted talents inspired by the muse of sport, all driven to narrate it in its most elevated and contemporary form.
Athleta Lab finds its reflection—and is reflected—in our media platform, Athleta Magazine: both are in constant transformation, offering brands and partners the opportunity to merge with a vision that elevates sport into a timeless aesthetic, artistic, and cultural expression. With deep knowledge and refined sensitivity, we tell the stories of those who shape this universe.
Our team
Managing Partner
Max Menegazzi
Printed magazine founder & editor, creative
Giovanni Gallio
Printed magazine founder & photo editor, creative
Sara Capovilla
Content/text editor and creative
Gianmarco Pacione
Project manager & producer
Federica Vilio
Photographer and graphic designer
Riccardo Romani
Digital coordinator/operation
Filippo Libenzi
Fashion editor





